When it comes to making your business stand out from the competition, nothing provides a reputational and tactical advantage quite like offering top-notch customer service. If your company has already secured Hospitality Insurance and started building up a reliable brand, you may be wondering how to change your hospitality practices to better serve your current customers and potentially draw in new ones. Knowing How to provide excellent customer service in hospitality could come down to a few simple rules of thumb.
Foster a Healthy Culture Among Employees and Ensure Thorough Training
Good customer service begins with well-trained employees, so it’s worth spending time on thorough training, service practice and culture-building exercises. In order to create a positive company culture, you’ll need to build company mottos, goals and values into new employee training exercises, and reinforce those goals in the workplace every day. For ideal service, make sure:
- All employees are trained in customer service and know how to handle a range of common requests and issues
- All employees are happy, motivated and willing to help out to serve customers
- Management provides clear guidelines for company service expectations, tips and protocols
Aim To Go Above and Beyond All Customer Expectations
Just aiming to meet customer expectations may not be enough to set your business apart. Instead, always aim to go above and beyond. With a deeper understanding of the customer experience, you can begin to anticipate requests and provide top-notch service. All company employees should:
- Aim to be as friendly, warm, welcoming and hospitable as possible at all times
- Try to anticipate customer needs and offer help before customers have to ask
- Assuage frustrated customers with discounts, rain checks or helpful redirections
- Let customers know that they are valued and appreciated
Find Simple Ways To Regularly Request Customer Feedback
Finally, customers generally appreciate being able to provide feedback, and more feedback allows your business to improve service skills. This means that having a simple way for customers to offer you their thoughts is essential. Some ideas to consider implementing include:
- Providing paper forms with a drop-off box located at your brick-and-mortar store
- Creating online forms for anonymous feedback
- Starting dedicated customer service email address where customers can expect replies to queries
- Hiring employees who are willing to convey customer feedback to higher-ups
From locking in extensive Hospitality Insurance to making sure your company’s brand is positive and consistent, you’ve likely already put in a lot of work to help your business become a success. In order to gain a competitive edge and really take your business to the next level, you may want to review these hospitality best practices and start working on brushing up your customer service practices. These strategies could help you offer better service and leave customers happier.
About The Hilb Group
Deciding what coverage you need and what limits and deductibles make the most sense can be tricky. Founded in 2009, the Hilb Group has been helping clients to make sense of their options and make the smartest choices for their circumstances. Whether you need Warehouse Insurance or any other type of business or personal coverage, we encourage you to contact our friendly, experienced, and capable team today. Call us at (800) 776-3078 for a consultation.